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Our Story

Every small business deserves a great website.

Most small businesses don't know their website is broken. They built it years ago, maybe with a friend or a template, and moved on. Meanwhile, they're losing customers every single day to competitors with better online presence.

We built FreeSiteAudit because we've seen it too many times: talented plumbers, dentists, lawyers, and restaurateurs doing incredible work, yet invisible online. Their websites load slowly, don't show up on Google, look broken on phones, and have no clear way for customers to take action.

The problem isn't that these business owners don't care. It's that website audits used to cost hundreds of dollars, take weeks, and come back as 50-page PDFs full of jargon. Nobody had time for that.

FreeSiteAudit changes that. In under 60 seconds, we analyze your website across 9 critical categories and tell you exactly what's wrong and how to fix it. Plain language, prioritized by impact.

What We Believe

Speed matters

Insights should be instant, not weeks away.

Plain language wins

No jargon. Just clear, actionable advice.

Fair pricing

Simple plans. Cancel anytime. No surprises.

Prioritized action

Fix what matters most first.

Whether you're a one-person shop or a growing team, your website is often the first impression customers get. We want to make sure it's a good one.

Under the Hood

How Our Audit Works

No black box. Here's exactly what happens when you run an audit.

1

Website Crawl

We fetch your live website just like Google would, loading the HTML, CSS, images, and scripts. We check what a real visitor sees, not what a template promises.

We analyze the publicly visible version of your site. We never access admin panels, databases, or private content.

2

Multi-Category Analysis

We evaluate your site across 9 categories, each with dozens of automated checks based on real industry standards and Google guidelines.

Categories include SEO, Performance, Mobile, Security, Accessibility, Content, Technical, Trust, and Local SEO, each scored independently with specific evidence.

3

Evidence-Based Findings

Every issue we report comes with specific evidence from your website. We show you exactly what we found and where, so you can verify it yourself.

No vague advice like 'improve your SEO.' Instead: 'Your homepage title tag is 23 characters. Competitive pages average 55-60.'

4

Prioritized Recommendations

Issues are ranked by severity and impact. We tell you what to fix first, how long it takes, and whether you can do it yourself or need a developer.

Each recommendation includes step-by-step instructions written in plain language, not technical jargon.

The 9 Categories We Analyze

SEO & Search Visibility

Title tags, meta descriptions, heading structure, schema markup, sitemap, robots.txt

Website Performance & Speed

Page load time, image optimization, render-blocking resources, caching, Core Web Vitals

Mobile Experience

Responsive design, tap targets, viewport config, font sizing, mobile navigation

Security & Privacy

SSL certificate, HTTPS enforcement, security headers, mixed content

Accessibility

Alt text, ARIA labels, form labels, heading hierarchy, language attribute

Content & Messaging

Word count, readability, value proposition, service descriptions, content freshness

Technical Health

HTML validation, broken links, script count, crawlability, structured data

Trust & Credibility

Contact information, testimonials, business credentials, privacy policy

Local SEO & Google Business

Google Business Profile, NAP consistency, local schema, embedded maps, service area pages

Your Data, Your Control

Public data only

We only analyze what's publicly visible on your website. The same thing Google and your customers see.

Encrypted & secure

All data is transmitted over 256-bit SSL. We use Stripe for payments and never store your card details.

No data selling

Your email and audit data are never sold to third parties. Period. See our Privacy Policy for full details.