Is the free audit really free?

Yes, completely free. Just enter your URL — no account, no email, no credit card. You get your overall score and top issues instantly. Want more? Create a free account to save your report and get 2 pro scan credits.

How long until I get my report?

The Quick Scan is typically under 60 seconds. Paid reports are generated and emailed within 2–3 minutes of payment.

9 categories: SEO & Search Visibility, Website Performance & Speed, Mobile Experience, Security & Privacy, Accessibility, Content & Messaging, Technical Health, Trust & Credibility, and Local SEO & Google Business. Each category is scored independently, and we provide specific evidence and fix instructions for every issue found.

Do I need technical knowledge?

Not at all. Reports are written in plain language with prioritized, step-by-step recommendations. Each issue is labeled with who can fix it, and many are things you can do yourself without touching code.

How accurate is the analysis?

We analyze your actual live website, checking real page speed, real HTML structure, and real content. Every finding comes with specific evidence from your site, so you can verify it yourself.

Absolutely. We only use your email to deliver your report. No spam, no sharing with third parties. We analyze publicly accessible pages (the same thing Google sees). We never store passwords, we don't access admin panels, and we never sell your data. All connections are encrypted with 256-bit SSL. See our Privacy Policy for full details.

Can I see a sample report before buying?

Yes! Check out our interactive demo report to see exactly what a full audit looks like, with real findings, evidence, and fix instructions you can explore.

How do I cancel my subscription?

You can cancel anytime from your dashboard. Just click "Manage Subscription" to open the billing portal. Your audit access continues until the end of your current billing period.

Who built FreeSiteAudit?

FreeSiteAudit was built by web professionals who wanted to make professional-grade website audits accessible to every business owner. We combined real-world SEO and web development experience with automation to deliver clear, actionable reports.

March 5, 2026·12 min read·Issues & Fixes

Accessibility Audit Checklist for Small Business Websites

A step-by-step accessibility checklist to find and fix common issues on small business websites — from alt text to forms — before they cost you customers.

# Accessibility Audit Checklist for Small Business Websites

One in four U.S. adults lives with a disability — roughly 61 million people who may struggle to use your website if it has accessibility problems. These are not obscure edge cases. They are buttons that cannot be clicked with a keyboard, images with no descriptions, and text that is nearly invisible against its background.

The WebAIM Million report, which tests the home pages of the top one million websites annually, found an average of over 50 detectable accessibility errors per page in 2024. Small business sites built quickly on templates tend to fare worse.

The good news: the most impactful fixes are straightforward. You do not need to be a developer. This checklist walks you through what to look for, why it matters, and how to fix the problems that affect real people and real revenue.

A small business owner using a screen reader on their phone to navigate a local bakery website, with visible focus outlines highlighting menu items and an order button

Why Accessibility Matters for Small Businesses

You are losing customers right now. People who cannot navigate your site leave without explanation. They go to a competitor. This includes people with permanent disabilities, temporary injuries, aging eyes, or situational limitations like holding a baby while trying to book an appointment on their phone.

Legal risk is real and growing. The Department of Justice has confirmed that the Americans with Disabilities Act applies to websites. ADA-related web accessibility lawsuits have increased every year since 2018, and small businesses are not exempt. A single demand letter typically seeks $5,000 to $25,000 in settlement.

Accessibility improves your site for everyone. Proper heading structure helps SEO and Core Web Vitals scores. Good color contrast makes text easier to read in sunlight. Keyboard navigation helps power users. These are not extras — they are basic usability.

Before You Start

A computer with a keyboard (for testing keyboard navigation)
Your website open in Chrome or Firefox
About 60 minutes for a thorough first pass
A spreadsheet or document to log issues

Everything in this checklist can be tested manually or with free browser tools.

The Checklist

1. Keyboard Navigation

Test: Can someone use your entire website without a mouse?

Put your mouse aside. Starting from your home page, press Tab repeatedly. You should see a visible outline move from link to link, button to button, through your navigation and page content.

Check for these problems:

[ ] Can you see where the focus is at all times? (If the outline disappears, your CSS may be hiding it)
[ ] Can you reach every link, button, and form field by tabbing?
[ ] Can you open and navigate dropdown menus with the keyboard?
[ ] Can you close pop-ups and modals by pressing Escape?
[ ] Does the tab order follow a logical sequence (left to right, top to bottom)?

Example: A hair salon has a "Book Now" button built with a

styled to look like a button instead of an actual