Analytics Stack Notes
Analytics capability is present but the stack has one or more notes — e.g. GA4 is not detected, Universal Analytics is deprecated, or a CDP is used without a confirmed analytics destination.
Use this article when
- You need deeper remediation guidance than the issue card can show.
- You want CMS-specific steps before handing the fix to a developer.
- You want a repeatable re-check path after shipping the change.
What this issue is
Analytics capability is present but the stack has one or more notes — e.g. GA4 is not detected, Universal Analytics is deprecated, or a CDP is used without a confirmed analytics destination.
Why it matters
Analytics capability is present but the stack has one or more notes — e.g. GA4 is not detected, Universal Analytics is deprecated, or a CDP is used without a confirmed analytics destination. This affects crawlability, rendering, and whether the site can be interpreted correctly by search engines.
How we detect it
- FreeSiteAudit flags this issue when the rule for ANALYTICS-CAPABILITY-ADVISORY-001 fails and the page evidence points to Dom body.
- You can usually confirm this by checking the page source or the relevant page settings inside your CMS.
Evidence examples
How to fix it
- 1Review the advisories and decide whether to act on them
- 2Most notes are informational — only act when the note identifies a real measurement gap
How to re-check it
- Site still captures analytics events in the tool of your choice
Related tools
This issue is best verified with the full FreeSiteAudit crawl rather than a single-point mini tool.