Skip to main content
Shopify fix guide

Non-200 HTTP Status Code on Primary URL on Shopify

The primary URL returns a non-200 HTTP status code, which may prevent search engines from indexing the page correctly.

Issue ID: CRAWL-STATUS-001Severity: criticalEffort: S

Why this matters

The primary URL returns a non-200 HTTP status code, which may prevent search engines from indexing the page correctly. This affects how clearly search engines understand the page and how persuasive it looks in search results.

Shopify fix path

How to fix this on Shopify

Use theme settings, page settings, or theme code.

  1. 1Find the source of the issue in Shopify admin.
  2. 2Apply the change.
  3. 3Preview and publish.

After you fix it

  • ✓Use curl or a browser to confirm the URL returns HTTP 200

Same fix, other platforms

Fix non-200 http status code on primary url on a different CMS

Other fixes

More Shopify fixes

Parents

Related guides

See every Shopify issue on your site

This is one issue of many the full audit checks. Run a free scan to see what else might be holding your site back.

Run Free Audit