Free Keyword Density Checker
Analyze keyword frequency and density to avoid stuffing and optimize content.
How does your site compare?
Top-ranking pages typically have 1-2% keyword density for their primary term, with keywords present in the title tag and H1.
Based on word frequency analysis of page text content, with stop words filtered out.
Your keyword density is natural (1-2%), primary keywords appear in the title and H1, and no stuffing is detected.
How to fix this
Write naturally, ensure your primary keyword appears in the title and H1, and avoid repeating any keyword excessively.
- 1Identify your primary keyword for this page and ensure it appears in the title tag and H1.
- 2Check that keyword density stays below 3%. If higher, rewrite to use synonyms and related terms.
- 3Use your keyword naturally in the first paragraph and in at least one H2 heading.
- 4Use semantic variations and related keywords (LSI keywords) throughout the content.
- 5Read the content aloud — if it sounds unnatural, you're likely over-optimizing.
Quick tips by platform
WordPress: Yoast SEO and Rank Math show keyword density in their content analysis panel.
Wix: Use Wix SEO Wiz for content optimization suggestions.
Squarespace: Focus on writing quality content. Use the SEO panel to set your focus keyword.
Frequently Asked Questions
What is keyword density?
Keyword density is the percentage of times a keyword appears compared to the total word count. For example, if "plumber" appears 5 times in 500 words, the density is 1%.
What's the ideal keyword density?
There's no magic number, but 1-2% is generally safe. Over 3% risks looking like keyword stuffing to search engines. Focus on writing naturally rather than hitting a specific number.
What is keyword stuffing?
Keyword stuffing is the practice of unnaturally repeating keywords to try to manipulate rankings. Google penalizes this. If text reads awkwardly because of repeated keywords, it's likely stuffed.
What is keyword prominence?
Keyword prominence refers to where keywords appear on the page. Keywords in the title, H1, and first paragraph carry more weight than those buried in the middle of body text.
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