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Content fix guide

Thin Content

Google prefers substantial content. Pages under 300 words rarely rank.

Issue ID: CONTENT-THIN-001
Severity: high
Impact: High
Effort: L

Use this article when

  • You need deeper remediation guidance than the issue card can show.
  • You want CMS-specific steps before handing the fix to a developer.
  • You want a repeatable re-check path after shipping the change.
Re-run full audit

What this issue is

Google prefers substantial content. Pages under 300 words rarely rank.

Why it matters

Google prefers substantial content. Pages under 300 words rarely rank. This affects clarity, topical depth, and whether a visitor sees an obvious reason to keep reading.

How we detect it

  • FreeSiteAudit flags this issue when the rule for CONTENT-THIN-001 fails and the page evidence points to Dom body.
  • You can usually confirm this by checking the page source or the relevant page settings inside your CMS.

Evidence examples

Check the affected page source, rendered output, or relevant CMS setting to confirm the missing or incorrect element.

How to fix it

  1. 1Expand to at least 800 words
  2. 2Add service descriptions, FAQs, and testimonials
  3. 3Explain your process or approach

How to re-check it

  • Count words on page and confirm at least 800

Related tools

This issue is best verified with the full FreeSiteAudit crawl rather than a single-point mini tool.