SEO fix guide
No Structured Data Detected
No JSON-LD or microdata found. Missing rich snippets in search results.
Issue ID: SEO-SCHEMA-001
Severity: medium
Impact: Med
Effort: M
Use this article when
- You need deeper remediation guidance than the issue card can show.
- You want CMS-specific steps before handing the fix to a developer.
- You want a repeatable re-check path after shipping the change.
What this issue is
No JSON-LD or microdata found. Missing rich snippets in search results.
Why it matters
No JSON-LD or microdata found. Missing rich snippets in search results. This affects how clearly search engines understand the page and how persuasive it looks in search results.
How we detect it
- FreeSiteAudit flags this issue when the rule for SEO-SCHEMA-001 fails and the page evidence points to Dom body.
- You can usually confirm this by checking the page source or the relevant page settings inside your CMS.
Evidence examples
Check the affected page source, rendered output, or relevant CMS setting to confirm the missing or incorrect element.
How to fix it
- 1Add LocalBusiness schema for contact info
- 2Add Service schema for offerings
- 3Include aggregateRating if you have reviews
- 4Test with Google Rich Results Test
How to re-check it
- Test page with Google Rich Results Test tool